The Prius is one of the most popular cars in California, and especially in Los Angeles. They say it's eco-chic, maybe also Los Angeles is eco-chic and for that they go along well. For me it is the equivalent of the iPod: clever, simple, functional, the design is not as beautiful as the iPod but still good, the car helps protecting the environment, its manufacturer Toyota is becoming world number one, and I am happy that they were brave enough to make it (and now with prices of gas sky-rocketing everybody wants to invest in the business of hybrid cars).
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